Should Your Business Use One Font Only?

It's not just what you type, but how it looks when you type it.

Protect Your Business Name: Tips on How to Secure a Trademark (Infographic)

By registering your business name and logo with the United States Patent and Trademark office, you can legally protect your brand.

Passion, Freedom and Impact: The 3 Ingredients of Business Success

When all three work together, you can experience the pure joy of entrepreneurship.

Why I Talked to Struggling Franchisees Before Buying My Franchise

Before becoming a FranNet franchisees, Stacy Swift talked to franchisees who loved the company – and franchisees who weren't doing so well.

Verizon Won’t Stop Tracking Users, But At Least You Can Opt Out Now

For whom does the “Supercookie” crumble? Not for us.

Humor Them. A Well-Timed Laugh Speaks Volumes.

A lighthearted touch can open minds to viewing things differently.

For Native Advertising, The Best Is Yet to Come

After examining the trajectory and possibility of native solutions, it is clear that native will help marketers win big in the new year.

Real-Time Engagement Etiquette - Avoid Social-Media Mishaps

Sometimes the safest way to avoid a misstep is to remain silent.

Can't Afford a $4 Million Super Bowl Ad? Try These 3 Things Instead.

Every business owner may have dreams of buying a 30-second spot during the mega event. Meanwhile, try these less flashy maneuvers.

6 Things They Don't Tell You When You Leave the Big Corporate World for Your Own Business

Here are a few of the things nobody thinks to mention until you've already set up shop.